Teton Valley Health Care recently received a bronze level award from The Aster Awards for its website, tvhcare.org.
The Aster Awards, one of the largest national competitions of its kind, is hosted by Marketing Healthcare Today Magazine and Creative Images, Inc. This elite program recognized outstanding healthcare professionals for excellence in their advertising/marketing efforts for the calendar year 2014.
The 2015 Aster Awards received nearly 3,000 entries from across the United States as well as several foreign countries. All entries are judged by industry experts and are scored on multiple criteria with a possibility of 100 total points. Participant’s entries competed against similar-sized organizations in their specific groups and categories.
Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.
“The creativity of this year’s participating healthcare marketing professionals exceeded our expectations. The 2015 Aster Awards program contained some of the best and most creative advertising in the world,” said Melinda Lucas, Aster Awards program coordinator.
Teton Valley Health Care competed in the “Hospitals with under 75 beds” group, and earned a third place recognition among the website category’s 32 submissions.
All winners are posted on the Aster Awards website as well as published in Marketing Healthcare Today.
Teton County Commission Chairman Bill Leake, right, accepts a check from Teton Valley Health Care, Inc. Board Chair Bob Benedict during a county commission meeting in January 2015.
During a regular meeting of the Board of County Commissioners Monday, Jan. 26, Teton Valley Health Care leaders presented a check for $19,537 for the county coffers. The payment comes as part of a lease agreement of the hospital facilities between the county and TVHC, Inc. and represents 5 percent of TVHC’s net operating profit for fiscal year 2014, which ended Sept. 30, 2014.
Commissioner Kelly Park noted the significance of the moment by reflecting that several years ago, our county was “at risk of losing our community hospital” due to serious financial challenges.
The irony of the situation was not lost on Bob Benedict who currently serves as Chair for the TVHC Board of Directors. Bob was a County Commissioner during the hospital crisis when the BOCC took over the governance of the facility and supervised the subsequent restructuring of hospital administration and the business model. Over two years ago, TVHC moved from a county-owned business to a private nonprofit healthcare organization, effectively protecting the county from hospital financial liabilities and removing the burden of tax support from residents.
Bob expressed gratitude for Teton County taxpayers who helped pass two supplemental levies in 2008 and 2010 to boost TVHC out of near bankruptcy, saying that TVHC has survived due to community support.
CEO Keith Gnagey provided updates on other contractual terms including the annual lease payment of $70,000 and an agreement that TVHC maintain and improve the county-owned plant each year by investing in repairs and new equipment. The amount required per that equation in FY 2014 was $416,149.25. Year-end audited financials showed that TVHC made over $751,000 in improvements or 180 percent of the requirement.
“It was absolutely my pleasure to give this check to our county and to have the opportunity to thank our taxpayers and everyone who worked so hard to make this possible,” said Bob Benedict after the BOCC meeting.
“Every year presents new challenges for rural hospitals, both anticipated and unanticipated,” adds Gnagey. “We hope that we’re in a position next year to again present a check to Teton County.”
Do you prefer to have a heart that keeps beating? If not, keep surfing because what I have to say is of no interest to you.
Let’s get straight to the heart of the matter: warm-hearted people joined our Hospital Foundation campaign to raise over $38,000 for a new Zoll defibrillator for our local ambulance service. This is a vitally important unit to support emergency cardiac care. Thank you to everyone who helped us achieve this portion of our Keep it Beating fundraiser. You are truly and I don’t mean the candy.
If you have a soft spot in your heart for Emergency Rooms (and really, who doesn’t? Especially if you have young children) you can shore up your investment in life by donating toward the purchase of an additional cardiac monitor for our ER. Different from the Zoll defibrillator that rides in the ambulance, the cardiac monitor hums along right next to our ER patient, transmitting vitals to the central nurses’ station for continual supervision. It’s a good thing. It follows your heart, among other essential organs like lungs.
Our goal is to have this type of monitor next to each ER exam bed and we just need one more to reach the goal, so we’re coming to you with heart in hand. Consider making a donation of any amount to help us heal broken hearts.
Well, this is kind of a fun exercise using the word “heart” in multiple ways but if I go too far with this, you may get heartsick and exit in a heartbeat, which would be heartless of you.
Instead, open your heart and join in the kind of campaign that everyone with a heart should care about: Keep it Beating.